{"id":2953,"date":"2013-06-06T21:17:03","date_gmt":"2013-06-07T00:17:03","guid":{"rendered":"http:\/\/blog.opovo.com.br\/layout\/?p=2953"},"modified":"2018-01-18T16:12:20","modified_gmt":"2018-01-18T18:12:20","slug":"ypioca-realiza-acao-crie-o-seu-ritual","status":"publish","type":"post","link":"https:\/\/blogs.opovo.com.br\/layout\/2013\/06\/06\/ypioca-realiza-acao-crie-o-seu-ritual\/","title":{"rendered":"Ypi\u00f3ca realiza a\u00e7\u00e3o \u201cCrie o seu ritual\u201d"},"content":{"rendered":"<p><a href=\"https:\/\/blogs.opovo.com.br\/layout\/wp-content\/uploads\/sites\/47\/2013\/06\/Campanha-S\u00e3o-Jo\u00e3o-Ypi\u00f3ca05062013.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-medium wp-image-2954\" alt=\"Campanha S\u00e3o Jo\u00e3o Ypi\u00f3ca05062013\" src=\"https:\/\/blogs.opovo.com.br\/layout\/wp-content\/themes\/veen\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/blogs.opovo.com.br\/layout\/wp-content\/uploads\/sites\/47\/2013\/06\/Campanha-S\u00e3o-Jo\u00e3o-Ypi\u00f3ca05062013-300x278.jpg\" width=\"300\" height=\"278\" \/><\/a><\/p>\n<p>Para a campanha de S\u00e3o Jo\u00e3o, a Ypi\u00f3ca realizar\u00e1 a a\u00e7\u00e3o \u201cCrie o seu ritual\u201d.<\/p>\n<p>&nbsp;<\/p>\n<p>A marca convidar\u00e1 os\u00a0consumidores a experimentar novas\u00a0maneiras de consumir a cacha\u00e7a pura: com cravo, com rapadura e com\u00a0canela.<\/p>\n<p>&nbsp;<\/p>\n<p>A a\u00e7\u00e3o\u00a0ser\u00e1\u00a0nos principais eventos patrocinados pela marca, em lojas de supermercado, bares e restaurantes de Fortaleza, Juazeiro, Crato, Mossor\u00f3, Natal, Campina Grande, Cajazeiras e Salgueiro.<\/p>\n<p>&nbsp;<\/p>\n<p>O conceito de comunica\u00e7\u00e3o \u00e9 assinado pela ag\u00eancia\u00a0DM9 Rio e as\u00a0pe\u00e7as\u00a0criadas pela Art Contrast.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Para a campanha de S\u00e3o Jo\u00e3o, a Ypi\u00f3ca realizar\u00e1 a a\u00e7\u00e3o \u201cCrie o seu ritual\u201d. &nbsp; A marca convidar\u00e1 os\u00a0consumidores a experimentar novas\u00a0maneiras de consumir&#8230;<\/p>\n","protected":false},"author":98,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[265,1025,2862,3412],"class_list":["post-2953","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-art-contrast","tag-dm9-rio","tag-sao-joao","tag-ypioca"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/blogs.opovo.com.br\/layout\/wp-json\/wp\/v2\/posts\/2953","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.opovo.com.br\/layout\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.opovo.com.br\/layout\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.opovo.com.br\/layout\/wp-json\/wp\/v2\/users\/98"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.opovo.com.br\/layout\/wp-json\/wp\/v2\/comments?post=2953"}],"version-history":[{"count":1,"href":"https:\/\/blogs.opovo.com.br\/layout\/wp-json\/wp\/v2\/posts\/2953\/revisions"}],"predecessor-version":[{"id":12864,"href":"https:\/\/blogs.opovo.com.br\/layout\/wp-json\/wp\/v2\/posts\/2953\/revisions\/12864"}],"wp:attachment":[{"href":"https:\/\/blogs.opovo.com.br\/layout\/wp-json\/wp\/v2\/media?parent=2953"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.opovo.com.br\/layout\/wp-json\/wp\/v2\/categories?post=2953"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.opovo.com.br\/layout\/wp-json\/wp\/v2\/tags?post=2953"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}